Description

The HEAT Group is seeking to hire a Social Media Content Coordinator who is responsible for ideating, producing, maintaining and posting content for FTX Arena, Miami HEAT Store, Miami HEAT Dancers, Miami HEAT and other auxiliary properties via Instagram, Twitter, Facebook, TikTok and other social media platforms. The ideal candidate for this full-time position will be expected to help uplift the Miami HEAT ‘off court’ brand on social media platforms in an effort to reach all of HEAT Nation across the globe. Experience representing a brand’s social media presence is strongly preferred. 

ESSENTIAL FUNCTIONS: The following are examples of the various functions required. The job requirements are not limited to the items on this list. 

• Responsible for ideating, planning, creating, and posting content covering FTX Arena, Miami HEAT Store, Miami HEAT Dancers, Jr. HEAT and other Miami HEAT social media channels as needed 
• Cover designated Miami HEAT community events and FTX Arena concerts & events providing content for our social media platforms 
• Monitor daily social media trends, conversation and engagement focused around the Miami HEAT, FTX Arena and Miami HEAT Store. This position would be required to respond and/or refer requests to appropriate departments for customer service action 
• Collaborate with Content and Creative Services departments to create successful content development and ensure social media presence is in line with our brand and voice 
• Represent the social media team’s capacity to create, enhance and promote successful marketing campaigns in company meetings and other forms of collaboration 
• Other duties assigned by Sr. Manager of Digital Marketing 

To perform this job successfully, an individual must be able to perform each essential duty. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

Education and/or Experience 

• Bachelor’s degree in a business related field 
• Minimum of 1 year experience with either a publisher, brand or professional/college sports team. 
• Significant knowledge of TikTok, Instagram, Twitter, Facebook and other social media platforms 
• Extensive knowledge of pop culture, current events, and social media/internet culture 
• Above average knowledge of the game of basketball, Miami HEAT team news (both current and historical) and NBA storylines 
• Strong writing, creative, and analytical skills 
• Social media creativity and swift adaptability to current events 
• Ability to work nights, weekends and holidays for event and possible Miami HEAT game coverage 
• Detail-oriented, well organized and able to handle multiple tasks in a timely and professional manner while taking initiative  
• Outstanding communication, collaboration, and relationship building skills 
• Photography and Adobe Photoshop skills are a plus 
• Fluency in Spanish preferred, but not required